Guidance and Support for SaaS Founders

How to Use the Double Sprint Method to Get First Customers Without Creating MVP, Fundraising, or Writing A Single Line Of Code in 30 Days

92% of SaaS startups shut down in 3 years because they don't have enough customers. With the Double Sprint method, you get paying beta users before launching your SaaS even if marketing is not your thing and you have never built a SaaS company before.

92% of SaaS startups shut down in 3 years because they don't have enough customers.

With the Double Sprint method, you get paying beta users before launching your SaaS even if marketing is not your thing and you have never built a SaaS company before.

Training

You'll see how the Double Sprint method is different from a traditional approach, why it is so effective, and what are key steps.

Roadmap

You can download the Double Sprint roadmap (a PDF file)  and use it to look for hints on what to do next with your SaaS idea.

1on1 Call

You’ll have a chance to schedule a FREE 1on1 call with me personally to do the Double Sprint audit of your SaaS or platform idea

Meet the Autor

Donatas Jonikas (PhD)

World’s Top 30 Startup Guru for 2022

Author of Amazon best-seller

Featured on FORBES

Donatas is ranked as one of the World’s Top 30 Startup Gurus for 2023 among such names as Seth Godin, Gary Vaynerchuk, Jeff Walker, Pat Flynn, and Steve Blank.


He did global research of 1,447 startups to write the Startup Evolution Curve, one of the top 5 best-selling books on Amazon in the startup category. His book was featured on FORBES and highly evaluated by more than 30 international experts, including serial entrepreneurs, CEOs of startup ecosystems, angel and VC investors.


Donatas holds a Ph.D. in Economics and a Master's in Marketing Management with over 16 years of experience helping thousands of entrepreneurs.

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Sadly, 92% of SaaS and platform startups are shut down in 3 years regardless of funding (Startup Genome, 2019). Almost every founder thinks “I’m smart enough, it’s not about me. I’ve been in this industry for years! I know what a successful product should be”.


But the fact is - only 8% of them succeed.


Only 6% fail because of tech, while 56% because of marketing and sales. Failory.com uncovered these counterintuitive statistics in 2021.


What does that mean? It’s not enough to build a great SaaS. You will have to figure out how to sell it without busting your marketing budget. 


That’s the reality despite your expectations and beliefs – even the best stuff doesn’t sell itself anymore.


(1) If you have a commitment from users waiting for your SaaS, it means you are building an attractive solution to a real problem.


(2) If you have paying beta users, you’ve likely engineered a viable marketing funnel. Once you launch your SaaS into the market you will already have a tested mechanism to generate leads and customers.


(3) You can collect testimonials and case studies while you are still in the development of SaaS. It will be much easier to attract regular customers and sell to them once you actually launch into the market.


(4) You have solid traction proof for investors if you decide to go for fundraising.


(5) Places you a good position to sell a lifetime deal (if you wish) for funding the development of your SaaS. This way you lose no equity nor do have to put your own cash on the table to improve and upgrade your SaaS.


The Double Sprint method is very different from the common methods you’re likely familiar with because it helps you get customers before you write a single line of code. You refine and validate your idea into a market-proven SaaS that customers are happy to pay for.


It is different and so effective because you work in short sprints in two parallel directions: business development and tech solution.


And as you’ll see, it is a step-by-step system that eliminates guesswork and brings you to a clear GO or NO GO decision with your SaaS idea.


Testimonials

"The sequence of steps in the Double Sprint method makes a lot of sense – it is clear where to start, what to do in each stage and what’s next. I haven’t seen a better startup guide. Following Donatas' route, on the one hand, you are validating your idea and, on the other - adapting your concept on the go."


Vaidas Velykis,
Founder at eRobot.ai

"The Double Sprint audit revealed the lack of deeper research. This is what I focused on and began conducting market research to ascertain the issues our customers are facing. It doesn't make sense to hurry with building the platform until having certain data."


Sima Ella,
Founder of Dear Lili

"Donatas Jonikas helped us to see what we've already done, where we should pay more attention, and what we have missed or not taken into account at all.
The idea-stage startups and even those with initial traction should carry out the Double Sprint audit. It would help assess how well you are prepared for a successful launch and further business development."


Aidas Berškys,
Product Development Manager

"I've tried the Double Sprint audit and we came up with a very specific idea of how we could improve our value proposition and call to action. The idea is really worth testing."


Denis Ardabatsky,
CEO and Co-founder of Neosound Intelligence

"I have dealt with 5 startups in the last 10 years. So, I'm not a rookie. The Double Sprint audit was short, sweet and action-oriented to keep the mind focused. The color-coding in the summary is very helpful in a world of distractions. Making crystal-clear the most critical areas. To some degree I knew the red-areas of my platform but Donatas articulated comprehensively for me, like a startup-shrink."


Rupesh Pandey,
Founder of InstaDR

"Dr. Donatas Jonikas is a TOP level consultant in startups-related topics. During the Double Sprint audit, Donatas deeply digs into the current status of your startup and afterward shares the results and his insights in an easy-to-understand and very informative method. After the audit, it's more than clear where the weak parts of your startup are and where you should focus to lift it to the next level."


Karolis Ščerbauskas,

Co-founder, and CEO of mOintellect

"The Double Sprint audit summary helped me to visualize our current stage and also our accomplishments. But it also redefined some red flags we should be aware of. I think every early-stage SaaS / PaaS founder should take this audit."

George Angelopoulos,
Founder/CVO of Esports - eCommerce Startup@StealthMode

"The main thing that I learned from the Double Sprint audit is that I really need to focus on the business side of my idea. The audit was like a wake-up call and a confirmation that working on marketing experiments is a must. I also learned a few new marketing ideas and strategies that are low-hanging fruits."


Hoang Lo,
Founder of Vici Life

"When I got the Double Sprint audit summary, my will got stronger because I saw that we are on the right track. And... what kind of journey still awaits us in the future. If you want to know how far you'll have to go to make your SaaS idea a success, the Double Sprint audit is a must-do."


Sohrab Niroo,
Founder of Game Clude

"The Double Sprint is a unique holistic approach to ideas validation and market enter methodology that helps to put all points in the correct place and to avoid mistakes when skipping one small, but the important question makes big falls."

Dominykas Gustainis,
Founder of MyProcurementLab

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